|Posted by [email protected] on September 21, 2011 at 3:10 PM|
Since 1994, The American Customer Satisfaction Index hasbeen rating U.S. consumer satisfaction in regards to appliances, electronicsand others. With seventeen yearsexperience in this area, it’s no surprise that they’ve announced Apple as thetop brand in consumer satisfaction 8 years in a row! With a score of 87, the highest mark receivedby the company since 1995, they scored 9 points over competitor HP and 10 overDell & Acer (both companies who once again received a 77 score in 2010). The Mac laptops were THE highlight item!
Apple’s customer service appeal is on a winning streak asthe company took the top spot in J.D. Power’s smart phone satisfaction study forthe 5th year in a row on September 8, 2011 with a score of 795.
With an expected iPhone 5 release in October 2011 and otherchanges in the work Apple is not expected to slow down. Although former CEO, Steve Jobs has resigned, I see Apple continuing to dominate and challenge the tech world and its consumers.
(Pictured) Former Apple CEO Steve Jobs holding the Macbook Air, which debuted its latest model on July 20, 2011.